ALL YOU EVER WANTED TO KNOW ABOUT ESPORTS BUT WERE AFRAID TO ASK

The global phenomenon of competitive video gaming has moved out of the bedroom and into arenas all over the world. Marketeers who may have missed out on the finer details of this ‘new rock and roll’ leisure pursuit can thank iSportconnect who are hosting an eSports Masterclass on 22nd November.

The inaugural iSportconnect eSports Masterclass will bring together experts from eSports, brands, media and others to share knowledge and ideas on this new and very different type of sport and its huge business opportunities. What is eSports? Why do you need be in the game? Learn the differences and similarities – in rights and other key areas – between eSports and “traditional” sport. Find out how eSports are delivering millennials to brands, and where this hyper-fast market is heading in the future.

To read the full article, visit The iSportconnect link: http://isportconnect.com/index.php?option=com_content&view=article&id=36071&catid=57&Itemid=407

To buy tickets for the event, visit this site:

http://isportconnect.com/index.php?option=com_content&view=article&id=35978:isportconnect-announces-inaugural-esports-masterclass&catid=77:press&Itemid=199

Tags: eSports, gaming, The Ticket Factory, Events, UK

RADIO ONE BOSS BEN COOPER REVEALS HIS STRATEGY

The Guardian interview the man tasked with continued reinvention of BBC Radio 1. Ben Cooper has been at Radio One and 1Xtra for five years and has overseen the transformation of the tired traditional radio station playing at digital, to today’s multi-platform offer. Cooper can count the station’s YouTube channel as one of major wins, as it now has 3.5 million subscribers and more than 1 billion views.

His recent statement of “I want Radio 1 to be the Netflix of music radio,” shows the ambition of the man, and it’s a very interesting interview and a glimpse into the future of UK Radio.

To read the full article, visit The Guardian link: https://www.theguardian.com/media/2016/oct/03/ben-cooper-radio-1-up-against-minecraft-young-audiences

Tags: Ben Cooper, BBC, Radio One, 1Xtra, Radio, UK

APPLE TO MAKE A CONCERTED PLAY IN CHINA

Forbes are reporting that Apple are planning a second research and development facility in China, only two months after announcing the first R&D centre in the country would be built in Beijing, a second will open in China’s technology hub Shenzhen next year.

China is the world’s biggest smartphone marketplace, and Chief Executive Tim Cook took the opportunity of breaking the news whilst visiting the city for an innovation event held there recently.

To read the full article, visit The Forbes link: http://www.forbes.com/sites/ywang/2016/10/13/apple-plans-second-rd-center-in-chinas-silicon-valley/#a46314539bcd

Tags: Apple, China, Technology, Research, Development, smartphones

IN-FLIGHT BROADBAND IS HERE

German Airline Lufthansa have announced they are the first commercial passenger airline partner for a next generation in-flight broadband service, GX for Aviation, and will embark on a soft launch in November. Global mobile satellite communications Insmarat are behind the technology, and it promises to offer an onboard connectivity experience on par with broadband services available on the ground.

This level of connectivity has been a long time coming and will mean business passengers will be able to work fluently whilst in the air,  and will be able to access services including email, web browsing, social media, video and music streaming, and online shopping, among others. Hopefully Virgin Trains will take note.

To read the full article, visit The Drum link: http://www.thedrum.com/news/2016/10/25/high-speed-broadband-flight-now-available-with-soft-launch

Tags: World, aviation, broadband, Lufthansa, Digital, Mobile, Technology, Transport, Logistics

INTEL INSIDE THE SPORTS INDUSTRY

OCT 2016

US Technology firm Intel has announced the launch of a new sports sector under Intel Capital, the strategic investment and mergers and acquisitions division. The news was broken at the Intel Capital Global Summit in San Diego, where new investments totalling more than $38m in 12 technology startups were revealed.

The new Intel Sports Group will be primarily focused on strategic partnerships with sports tournaments & organisations to leverage Intel technologies to create new immersive experiences for fans. Wendell Brooks (Intel senior vice-president and president of Intel Capital) will run the business and it will work closely with Intel Capital’s sports and health team.

To read the full article, visit the sportbusiness.com link: http://www.sportbusiness.com/sport-news/intel-targets-sports-market-new-division

Tags: Intel Capital, Capital Global Summit, San Diego, sports, health